• Keller Williams Realty Atlanta partners with Southeast Mortgage of Georgia,Jonathan Delozier

    Keller Williams Realty Atlanta partners with Southeast Mortgage of Georgia

    Keller Williams Realty Atlanta Partners has entered into a strategic partnership with Southeast Mortgage of Georgia — linking the state’s largest real estate franchise with its largest non-bank mortgage lender. Leaders say the agreement is intended to streamline the home buying and selling process b

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  • Real estate agents: throw away the scripts and speak from the heart,Darryl Davis

    Real estate agents: throw away the scripts and speak from the heart

    For almost 40 years of training real estate agents, one truth has stood out above the rest: memorized scripts don’t move people. In fact, they can actually hold you back and hurt your business. I’ve long been called the “godfather of metaphors and analogies,” and for good reason — it’s the basis of

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  • FOA maps next steps after PHH reverse asset acquisition,Sarah Wolak

    FOA maps next steps after PHH reverse asset acquisition

    Onity Group, the parent company of PHH Mortgage Corp. and its reverse mortgage arm, Liberty Reverse Mortgage, announced this week that it has chosen to stop originating reverse mortgages. Instead, Onity said it’s selling almost all of its reverse mortgage business to Finance of America (FOA). PHH is

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